30-Day Content Calendar
Week 1: Pre-Opening Phase
- Day 1: Social media post teasing the shop’s interior
- Day 2: Email newsletter announcing opening date.
- Day 3: Blog post on the vision and mission of the establishment.
- Day 4: Instagram story showcasing barista training.
- Day 5: Facebook post highlighting the coffee menu.
- Day 6: Twitter update on final preparations.
- Day 7: Grand Opening announcement across all channels.
Week 2: Grand Opening Week
- Day 8: Live social media coverage of the grand opening.
- Day 9: Blog post recapping the opening day.
- Day 10: Email newsletter thanking attendees, sharing photos.
- Day 11: Instagram post featuring customer testimonials.
- Day 12: Facebook event creation for upcoming themed party.
- Day 13: Twitter update on special opening week offers.
- Day 14: Social media post promoting weekend events.
Week 3: Community Engagement
- Day 15: Blog post on community partnerships.
- Day 16: Instagram story showcasing a popular drink.
- Day 17: Email newsletter promoting upcoming drag show.
- Day 18: Facebook post on LGBTQ+ community support initiatives.
- Day 19: Twitter update on new menu additions.
- Day 20: Social media post highlighting customer of the week.
- Day 21: Blog post on the importance of inclusivity.
Week 4: Building Momentum
- Day 22: Instagram post featuring behind-the-scenes with staff.
- Day 23: Email newsletter with exclusive offers for subscribers.
- Day 24: Facebook event creation for upcoming coffee tasting.
- Day 25: Twitter update on positive customer feedback.
- Day 26: Social media post promoting next month’s events.
- Day 27: Blog post on ethical coffee sourcing.
- Day 28: Recap of the first month, thanking customers and community.
Conclusion
This 30-Day Content Calendar provides a structured approach to engage your audience from pre-opening through the first month of operation. By focusing on key themes like community engagement, inclusivity, and coffee culture, we can create a vibrant online presence that resonates with your unique fusion concept.
